New Ads Destination: Spotify Ads
Fivetran Activations now supports Spotify Ads as a destination, enabling businesses to sync customer data to build targeted audiences and track conversions across audio, video, and display ads.
New
Fivetran Activations now supports Spotify Ads as a destination! Spotify Ads is an advertising platform that lets businesses reach listeners through audio, video, and display ads during music and podcast streaming. Fivetran Activations can sync your customer data to Spotify Ads to build targeted Audiences and track Conversions, helping you reach the right listeners and measure campaign performance. 👉 Spotify Ads destination documentation
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Braze: Email and User Alias as Identifiers
The Braze connector now supports email and user_alias as user identifiers for Event and PurchaseEvent syncs, alongside the existing external_id option, providing more flexibility in data synchronization.
LinkedIn Conversions: lead as an Optional Field
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API V2 Beta Endpoints Now Available
Census introduces the first V2 API endpoints with a new Sources API that supports region and storage backend selection, Group ID management for access controls, and Personal Access Token authentication. Workspaces have been removed from the API and Workspace API Keys are no longer supported.